Read the article quickly and choose the word that best describes Shanghai, according to the writer.

___________________________________________________________________________________________________________________________

Shanghai , with a population of around 23.5 million, is currently the fifth of the world’s megacities. Its location on the mouth of the Yangtze River Delta in eastern China makes it one of the busiest ports in the world. The Huang Pu River, a tributary of the Yangtze, separates the historic centre of the city, the Puxi area, from the newly-developed financial and commercial area called Pudong.
On their arrival in Shanghai, visitors are hit by an explosion of sights, sounds and smells. Rents are high, and apartments tiny, so most residents prefer to hang out outside. The street is a place to eat, play, read and relax and it is not unusual to see people strolling around in their nightdresses and pyjamas. The street serves as an extension of the workplace as well. Hairdressers sit their customers on chairs outside their salons to cut their hair, and there are food stalls on every street corner piled high with delicious steamed buns filled with meat, vegetables or mushrooms.
However, it is not only the pavement that is crowded. Despite the extensive metro system – Shanghai has the third longest network in the world – the traffic in the city is terrible. During the rush hour, it can take two hours to drive a 30-minute route. In general, drivers do not like to follow the rules of the road, and they regularly ignore speed limits and traffic lights. This makes crossing the road extremely hazardous tor pedestrians, whose safety is not guaranteed even when the green man is showing. In China, road accidents are the major cause of death for people aged between 15 and 45, with an estimated 600 traffic deaths per day.
But as far as crime is concerned, Shanghai is a relatively safe city. You rarely hear of crimes being committed, although pickpockets are known to operate in crowded areas and tourists are sometimes the target for scams.
The most common of these consist of unofficial taxi drivers overcharging passengers for the ride to their hotel from the airport, or bar owners getting an accomplice to bring an unsuspecting tourist to their bar only to present him with a terribly high bill when he tries to leave. In general, however, the Chinese are very friendly to foreigners and they treat them with a lot of respect. Non-native residents usually become good friends with their Chinese neighbours, once they have got used to each other.
The city ot Shanghai offers a fusion of East and West; old and new. Visitors staying at the brand new five-star Ritz Carlton Hotel can explore the ancient Buddhist temples when they go sightseeing. Passengers travel on the Shanghai Meglev, the fastest train in the world, while messengers transport impossible loads on their bicycles. Sometimes, the contrasts can he exhausting, but one thing is certain Shanghai is a city where nobodv ever feels bored.

Read the article again and choose the correct answers.

___________________________________________________________________________________________________________________________

Shanghai , with a population of around 23.5 million, is currently the fifth of the world’s megacities. Its location on the mouth of the Yangtze River Delta in eastern China makes it one of the busiest ports in the world. The Huang Pu River, a tributary of the Yangtze, separates the historic centre of the city, the Puxi area, from the newly-developed financial and commercial area called Pudong.
On their arrival in Shanghai, visitors are hit by an explosion of sights, sounds and smells. Rents are high, and apartments tiny, so most residents prefer to hang out outside. The street is a place to eat, play, read and relax and it is not unusual to see people strolling around in their nightdresses and pyjamas. The street serves as an extension of the workplace as well. Hairdressers sit their customers on chairs outside their salons to cut their hair, and there are food stalls on every street corner piled high with delicious steamed buns filled with meat, vegetables or mushrooms.
However, it is not only the pavement that is crowded. Despite the extensive metro system – Shanghai has the third longest network in the world – the traffic in the city is terrible. During the rush hour, it can take two hours to drive a 30-minute route. In general, drivers do not like to follow the rules of the road, and they regularly ignore speed limits and traffic lights. This makes crossing the road extremely hazardous tor pedestrians, whose safety is not guaranteed even when the green man is showing. In China, road accidents are the major cause of death for people aged between 15 and 45, with an estimated 600 traffic deaths per day.
But as far as crime is concerned, Shanghai is a relatively safe city. You rarely hear of crimes being committed, although pickpockets are known to operate in crowded areas and tourists are sometimes the target for scams.
The most common of these consist of unofficial taxi drivers overcharging passengers for the ride to their hotel from the airport, or bar owners getting an accomplice to bring an unsuspecting tourist to their bar only to present him with a terribly high bill when he tries to leave. In general, however, the Chinese are very friendly to foreigners and they treat them with a lot of respect. Non-native residents usually become good friends with their Chinese neighbours, once they have got used to each other.
The city ot Shanghai offers a fusion of East and West; old and new. Visitors staying at the brand new five-star Ritz Carlton Hotel can explore the ancient Buddhist temples when they go sightseeing. Passengers travel on the Shanghai Meglev, the fastest train in the world, while messengers transport impossible loads on their bicycles. Sometimes, the contrasts can he exhausting, but one thing is certain Shanghai is a city where nobodv ever feels bored.

Question:

Puxi and Pudong are…

Read the article again and choose the correct answers.

___________________________________________________________________________________________________________________________

Shanghai , with a population of around 23.5 million, is currently the fifth of the world’s megacities. Its location on the mouth of the Yangtze River Delta in eastern China makes it one of the busiest ports in the world. The Huang Pu River, a tributary of the Yangtze, separates the historic centre of the city, the Puxi area, from the newly-developed financial and commercial area called Pudong.
On their arrival in Shanghai, visitors are hit by an explosion of sights, sounds and smells. Rents are high, and apartments tiny, so most residents prefer to hang out outside. The street is a place to eat, play, read and relax and it is not unusual to see people strolling around in their nightdresses and pyjamas. The street serves as an extension of the workplace as well. Hairdressers sit their customers on chairs outside their salons to cut their hair, and there are food stalls on every street corner piled high with delicious steamed buns filled with meat, vegetables or mushrooms.
However, it is not only the pavement that is crowded. Despite the extensive metro system – Shanghai has the third longest network in the world – the traffic in the city is terrible. During the rush hour, it can take two hours to drive a 30-minute route. In general, drivers do not like to follow the rules of the road, and they regularly ignore speed limits and traffic lights. This makes crossing the road extremely hazardous tor pedestrians, whose safety is not guaranteed even when the green man is showing. In China, road accidents are the major cause of death for people aged between 15 and 45, with an estimated 600 traffic deaths per day.
But as far as crime is concerned, Shanghai is a relatively safe city. You rarely hear of crimes being committed, although pickpockets are known to operate in crowded areas and tourists are sometimes the target for scams.
The most common of these consist of unofficial taxi drivers overcharging passengers for the ride to their hotel from the airport, or bar owners getting an accomplice to bring an unsuspecting tourist to their bar only to present him with a terribly high bill when he tries to leave. In general, however, the Chinese are very friendly to foreigners and they treat them with a lot of respect. Non-native residents usually become good friends with their Chinese neighbours, once they have got used to each other.
The city ot Shanghai offers a fusion of East and West; old and new. Visitors staying at the brand new five-star Ritz Carlton Hotel can explore the ancient Buddhist temples when they go sightseeing. Passengers travel on the Shanghai Meglev, the fastest train in the world, while messengers transport impossible loads on their bicycles. Sometimes, the contrasts can he exhausting, but one thing is certain Shanghai is a city where nobodv ever feels bored.

Question:

The residents of Shanghai often go outside because…

Read the article again and choose the correct answers.

___________________________________________________________________________________________________________________________

Shanghai , with a population of around 23.5 million, is currently the fifth of the world’s megacities. Its location on the mouth of the Yangtze River Delta in eastern China makes it one of the busiest ports in the world. The Huang Pu River, a tributary of the Yangtze, separates the historic centre of the city, the Puxi area, from the newly-developed financial and commercial area called Pudong.
On their arrival in Shanghai, visitors are hit by an explosion of sights, sounds and smells. Rents are high, and apartments tiny, so most residents prefer to hang out outside. The street is a place to eat, play, read and relax and it is not unusual to see people strolling around in their nightdresses and pyjamas. The street serves as an extension of the workplace as well. Hairdressers sit their customers on chairs outside their salons to cut their hair, and there are food stalls on every street corner piled high with delicious steamed buns filled with meat, vegetables or mushrooms.
However, it is not only the pavement that is crowded. Despite the extensive metro system – Shanghai has the third longest network in the world – the traffic in the city is terrible. During the rush hour, it can take two hours to drive a 30-minute route. In general, drivers do not like to follow the rules of the road, and they regularly ignore speed limits and traffic lights. This makes crossing the road extremely hazardous tor pedestrians, whose safety is not guaranteed even when the green man is showing. In China, road accidents are the major cause of death for people aged between 15 and 45, with an estimated 600 traffic deaths per day.
But as far as crime is concerned, Shanghai is a relatively safe city. You rarely hear of crimes being committed, although pickpockets are known to operate in crowded areas and tourists are sometimes the target for scams.
The most common of these consist of unofficial taxi drivers overcharging passengers for the ride to their hotel from the airport, or bar owners getting an accomplice to bring an unsuspecting tourist to their bar only to present him with a terribly high bill when he tries to leave. In general, however, the Chinese are very friendly to foreigners and they treat them with a lot of respect. Non-native residents usually become good friends with their Chinese neighbours, once they have got used to each other.
The city ot Shanghai offers a fusion of East and West; old and new. Visitors staying at the brand new five-star Ritz Carlton Hotel can explore the ancient Buddhist temples when they go sightseeing. Passengers travel on the Shanghai Meglev, the fastest train in the world, while messengers transport impossible loads on their bicycles. Sometimes, the contrasts can he exhausting, but one thing is certain Shanghai is a city where nobodv ever feels bored.

Question:

The roads of Shanghai are dangerous because…

Read the article again and choose the correct answers.

___________________________________________________________________________________________________________________________

Shanghai , with a population of around 23.5 million, is currently the fifth of the world’s megacities. Its location on the mouth of the Yangtze River Delta in eastern China makes it one of the busiest ports in the world. The Huang Pu River, a tributary of the Yangtze, separates the historic centre of the city, the Puxi area, from the newly-developed financial and commercial area called Pudong.
On their arrival in Shanghai, visitors are hit by an explosion of sights, sounds and smells. Rents are high, and apartments tiny, so most residents prefer to hang out outside. The street is a place to eat, play, read and relax and it is not unusual to see people strolling around in their nightdresses and pyjamas. The street serves as an extension of the workplace as well. Hairdressers sit their customers on chairs outside their salons to cut their hair, and there are food stalls on every street corner piled high with delicious steamed buns filled with meat, vegetables or mushrooms.
However, it is not only the pavement that is crowded. Despite the extensive metro system – Shanghai has the third longest network in the world – the traffic in the city is terrible. During the rush hour, it can take two hours to drive a 30-minute route. In general, drivers do not like to follow the rules of the road, and they regularly ignore speed limits and traffic lights. This makes crossing the road extremely hazardous tor pedestrians, whose safety is not guaranteed even when the green man is showing. In China, road accidents are the major cause of death for people aged between 15 and 45, with an estimated 600 traffic deaths per day.
But as far as crime is concerned, Shanghai is a relatively safe city. You rarely hear of crimes being committed, although pickpockets are known to operate in crowded areas and tourists are sometimes the target for scams.
The most common of these consist of unofficial taxi drivers overcharging passengers for the ride to their hotel from the airport, or bar owners getting an accomplice to bring an unsuspecting tourist to their bar only to present him with a terribly high bill when he tries to leave. In general, however, the Chinese are very friendly to foreigners and they treat them with a lot of respect. Non-native residents usually become good friends with their Chinese neighbours, once they have got used to each other.
The city ot Shanghai offers a fusion of East and West; old and new. Visitors staying at the brand new five-star Ritz Carlton Hotel can explore the ancient Buddhist temples when they go sightseeing. Passengers travel on the Shanghai Meglev, the fastest train in the world, while messengers transport impossible loads on their bicycles. Sometimes, the contrasts can he exhausting, but one thing is certain Shanghai is a city where nobodv ever feels bored.

Question:

Tourists visiting Shanghai should always….

Read the article again and choose the correct answers.

___________________________________________________________________________________________________________________________

Shanghai , with a population of around 23.5 million, is currently the fifth of the world’s megacities. Its location on the mouth of the Yangtze River Delta in eastern China makes it one of the busiest ports in the world. The Huang Pu River, a tributary of the Yangtze, separates the historic centre of the city, the Puxi area, from the newly-developed financial and commercial area called Pudong.
On their arrival in Shanghai, visitors are hit by an explosion of sights, sounds and smells. Rents are high, and apartments tiny, so most residents prefer to hang out outside. The street is a place to eat, play, read and relax and it is not unusual to see people strolling around in their nightdresses and pyjamas. The street serves as an extension of the workplace as well. Hairdressers sit their customers on chairs outside their salons to cut their hair, and there are food stalls on every street corner piled high with delicious steamed buns filled with meat, vegetables or mushrooms.
However, it is not only the pavement that is crowded. Despite the extensive metro system – Shanghai has the third longest network in the world – the traffic in the city is terrible. During the rush hour, it can take two hours to drive a 30-minute route. In general, drivers do not like to follow the rules of the road, and they regularly ignore speed limits and traffic lights. This makes crossing the road extremely hazardous tor pedestrians, whose safety is not guaranteed even when the green man is showing. In China, road accidents are the major cause of death for people aged between 15 and 45, with an estimated 600 traffic deaths per day.
But as far as crime is concerned, Shanghai is a relatively safe city. You rarely hear of crimes being committed, although pickpockets are known to operate in crowded areas and tourists are sometimes the target for scams.
The most common of these consist of unofficial taxi drivers overcharging passengers for the ride to their hotel from the airport, or bar owners getting an accomplice to bring an unsuspecting tourist to their bar only to present him with a terribly high bill when he tries to leave. In general, however, the Chinese are very friendly to foreigners and they treat them with a lot of respect. Non-native residents usually become good friends with their Chinese neighbours, once they have got used to each other.
The city ot Shanghai offers a fusion of East and West; old and new. Visitors staying at the brand new five-star Ritz Carlton Hotel can explore the ancient Buddhist temples when they go sightseeing. Passengers travel on the Shanghai Meglev, the fastest train in the world, while messengers transport impossible loads on their bicycles. Sometimes, the contrasts can he exhausting, but one thing is certain Shanghai is a city where nobodv ever feels bored.

Question:

According to the writer, Shanghai is special because it has…

Complete the sentences with the prefixes from the box.

1. There was a food shortage in many countries during the_______-war period, between 1946 and 1960.

Complete the sentences with the prefixes from the box.

2. Some of the residents of megacities live in________standard housing.

Complete the sentences with the prefixes from the box.

3. My English teacher recommends us to use a__________lingual dictionary, one that is only in English.

Complete the sentences with the prefixes from the box.

4. My colleagues are always complaining that they are____worked and_______paid.

Complete the sentences with the prefixes from the box.

5. The leader of the protest used a__________phone to make himselt heard.

Complete the sentences with the prefixes from the box.

6. You couldn’t miss Sandra – she was the one in the________coloured coat.

Complete the sentences with the prefixes from the box.

7. The town has just celebrated its__________centenary.

Complete the sentences with the prefixes from the box.

8. Hundreds of fans were waiting for the singer hoping to get an_________graph.

Complete the sentences with the prefixes from the box.

9. It’s a popular__________conception that cold weather can make you ill. This is simply not true.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

Complete the sentences with nouns formed from the words in brackets.

choose the correct answer. choose if both are possible.

1. I’ve bought a new piece of furniture / same new furniture for my living room.

choose the correct answer. choose if both are possible.

2. Please can you give me a piece of advice / some advice?

choose the correct answer. choose if both are possible.

3. I’m looking for a cheap accommodation / some cheap accommodation.

choose the correct answer. choose if both are possible.

4. Jackie’s upset because she’s had a bad news / some bad news.

choose the correct answer. choose if both are possible.

5. Be careful with that vase – it’s made of glass / a glass.

choose the correct answer. choose if both are possible.

6. My girlfriend gave me a pair of pyjamas / some pyjamas for my birthday.

choose the correct answer. choose if both are possible.

7. The teacher gave the boy extra marks for a good behaviour / good behaviour.

choose the correct answer. choose if both are possible.

8. Can you lend me a paper / some paper? I’ve left my notebook at home.

Complete the sentences with is or are. Sometimes both are possible.

1. The traffic________terrible in the rush hour in the city centre.

Complete the sentences with is or are. Sometimes both are possible.

2. The hotel staff________always really polite and helpful.

Complete the sentences with is or are. Sometimes both are possible.

3. The new research into sleep patterns_________fascinating.

Complete the sentences with is or are. Sometimes both are possible.

4. The outskirts of the town__________quite run down and a bit depressing.

Complete the sentences with is or are. Sometimes both are possible.

5. The good news__________that we’re getting married in the spring!

Complete the sentences with is or are. Sometimes both are possible.

6. The flight crew on this plane___________very young.

Complete the sentences with is or are. Sometimes both are possible.

7. Politics______ really fascinating-particularly for politicians!

Complete the sentences with is or are. Sometimes both are possible.

8. Do you think my belongings________safe in the hotel room?

Complete the sentences with is or are. Sometimes both are possible.

9. Police________investigating the murder of an elderly woman in her home.

Listen to five people talking about their favourite big cities. Match five of the cities in the box to the speakers.

Listen again and choose the speakers with the sentences. There is one sentence which von do not need to use.

Read the article and match headings A-D to paragraphs 1-4.

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.

Read the article and match headings A-D to paragraphs 1-4.

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch

Read the article and match headings A-D to paragraphs 1-4.

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.

Read the article and match headings A-D to paragraphs 1-4.

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

Mad Men is a comedy drama series.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

Don Draper is portrayed as a hero in the series.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

A modern advertising campaign involves many people working together.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

A lot of planning goes into Don Draper’s pitches.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

The executives at Sterling, Cooper. Draper, Pryce work extremely hard.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

In a real ad agency there is never time to relax.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

Most of the women at Sterling, Cooper, Draper, Pryce are secretaries.

Read the article. choose the sentences T (true) or F (false).

___________________________________________________________________________________________________________________________

Mad Men: fact or fiction in the world of advertising today?
Many people have been introduced to the world of advertising through the American drama series Mad Men, which follows the lives of people working for an important advertising agency on Madison Avenue in New York in the 1960s (hence the name Mad Men’). However, the advertising industry has progressed and developed in many ways since then. Here are some examples of how things are different today.

1______
Sterling, Cooper, Draper, Pryce is the fictional name of Mad Men’s advertising agency and the action revolves around its creative director, Don Draper. All of the agency’s work is heavily dependent upon Draper’s creative taient and he is constantly called upon to save the day. However, his ability to instantly solve advertising problems single- handedly does not reflect what happens nowadays. In fact, advertising agencies are made up of different teams that work together and most projects are part of one massive and co-ordinated campaign. The fate of a real-life campaign rarely lies in the hands of one individual.
2__________
Mad Men is well-known for its improvised ‘pitches’ (presentations to potential clients) that seem to come out of nowhere. Often it is Don Draper himself who suddenly manages to effortlessly transform a vague idea he has had into advertising gold. This portrayal gives the impression that the most successful approach for pitching a new idea to a potential client is to put off the work for as long as possible. This could not be further from the truth, however, and in real life it takes a lot of hard work and creative genius to make a successful pitch
3.______
The atmosphere at Sterling, Cooper, Draper, Pryce is one where anything goes. From long lunches to midday naps at in the office, it seems as ¡f there is never anything to be dene. In the real world, an agency’s workload can vary from one extreme to another depending on the client’s demands and the corresponding deadlines. One week, the team may have more time to play while the next they have no time to sleep. This is the nature of the job and a great deal of work goes into every single project, even though there are times when the employees are able to take a break.
4. _________
In Mad Men, the female characters have been carefully researched so that they coincide with the views of American society at the time. In the 1960s, few women went on to further education, and those who did often became secretaries or nurses. This situation is reflected at the agency, where sexism is rife and all but one of the executives is male. The exception, Peggy Olson, is regarded as an oddball by her colleagues. Fortunately, the situation nowadays has greatly improved regarding sexism in the work place. However, still only a tiny percentage of today’s creative directors are women.
Mad Men is one of the most popular period drama series ever shown on American television. It has been widely praised for its historical authenticity, visual style, costume design, acting, writing, and directing and it has won many awards.

Question:

A large proportion of creative directors in advertising agencies today are women.